Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Learning how to produce high-conversion influencer hooks is crucial for brands and creators seeking rapid growth in 2025. With digital…
Effective collaboration with creative talent hinges on knowing how to direct creators in a non-intrusive way. Giving input without stifling…
Creating high-intent creator content is essential for brands and influencers aiming to influence purchase decisions and generate real results. In…
In 2025, leveraging UGC creators for product validation is a game-changer for brands seeking authentic proof and feedback in a…
Learning how to create multilayered creator storylines is a transformative skill for building deeper audience engagement in 2025’s digital landscape.…
Building stronger creative collaborations with influencers is essential for brands aiming to thrive in 2025’s fast-evolving digital landscape. Successful partnerships…
Want to know how to build creator ads that don’t look like ads? Today’s audiences crave authenticity and quickly scroll…
Learning how to build multi-phase influencer content systems is essential for brands seeking scalable, measurable results with influencer marketing in…
Emotional storytelling is a game-changer in digital content, and knowing how to brief creators for emotional storytelling formats is essential…
Learning how to build trend-aligned creator concepts is vital for staying visible and relevant in today’s fast-moving digital landscape. The…