Browsing: Case Studies
A mobile app that achieved viral growth through invites showcases the potential of strategic referral systems. This case study dives…
Personalization in marketing can boost engagement, but when poor data drives these efforts, the results can be disastrous. This post-mortem…
Content upgrades have rapidly become a critical tool in lead-generation strategies, especially for B2B companies in 2025. By offering targeted…
Growth hacking can offer rapid success, but when a tactic violates a platform’s terms of service, consequences quickly follow. A…
Case Study: A D2C Brand That Thrives on Excellent Customer Experience explores how modern direct-to-consumer brands can leverage exceptional service…
Running an A/B test can turn conventional wisdom upside down. In this post-mortem, we examine an A/B test that invalidated…
Leveraging customer data to drive a successful upsell/cross-sell strategy can significantly increase revenue and customer engagement. In this case study,…
Learning from failed products is vital in digital marketing. This post-mortem examines a referral program that was susceptible to fraud,…
Brands worldwide are leveraging gamification to drive customer engagement and build lasting loyalty. This case study explores Nike’s innovative approach…
Growth experiments can drive exciting results, but not every strategy succeeds. This post-mortem explores a growth experiment that negatively impacted…