Browsing: Case Studies

A DTC coffee brand tripled ROAS in one quarter by pairing AI creator-matching with micro-creator seeding. Here’s the exact playbook.

Aerie ditched retouching and leaned on micro-influencers—here’s how that bet paid off in sustained sales growth, not just applause.

A mid-market skincare brand’s TikTok watch-time weighted algorithm response reveals why creator briefs built for reach no longer convert.

Stanley skipped viral resets and built sustained sales growth through a disciplined, multi-year nano-creator seeding strategy instead.

How one TikTok star and a donut chain built a repeatable creator-commerce playbook brands are still copying today.

Levanta’s $22M raise validates affiliate-creator hybrid tech as social commerce infrastructure — here’s what it means for brand budgets and platform strategy.

Inside the vetting and payout infrastructure behind Stack Influence’s 11M-creator network that drove Curology’s 9x sales lift.

Stanley skipped the one-hit-viral-moment playbook, instead running sequenced micro-creator waves that kept the Quencher growing for three years.

Graza turned one recurring TikTok comedy bit into a retail sell-through engine, proving format consistency beats one-off virality.

Newell Brands consolidated 12+ agency systems into one media operation — here’s the blueprint for unifying a fragmented marketing stack.