Browsing: Case Studies
e.l.f. Cosmetics turns organic UGC into paid dark posts through creator whitelisting, cutting CPMs while keeping FTC compliance intact.
Klook’s Kreator Shops turns travel creators into shoppable storefronts, giving brands a new affiliate channel with built-in booking data.
Radisson’s Creator Hub turns everyday guests into content engines, cutting OTA dependency and lifting direct bookings measurably.
New Engen’s Grapevine acquisition shows how brands scale UGC from awareness to conversion without losing creative quality or compliance control.
Radisson turned everyday guests into nano creators, cutting content costs and OTA reliance while building a scalable, compliant advocacy engine.
Radisson’s Creator Hub turns nano influencer hotel booking into a direct-demand engine, cutting OTA fees and proving stay-level ROI.
Chipotle’s AI-curated TikTok UGC contests turned fan videos into a scalable content engine. Here’s the performance data marketers need.
NBCUniversal and U-Next’s Japan deal shows how streaming platforms are turning licensed IP into creator distribution infrastructure.
Dr. Squatch turned founder-led comedy ads on YouTube into the awareness engine that convinced Walmart buyers to give it shelf space.
A regional grocery chain used AI-matched nano-creators and retail media data to slash cost-per-sale below national CPG benchmarks.