Latest Case Studies
In 2025, financial apps win trust slowly and lose it fast. This case study shows how a mid-market fintech recovered from a…
In 2025, beauty brands win faster when they stop guessing and start listening. This case study shows how one mid-sized skincare company…
In 2025, beauty shoppers trust proof more than promises. This case study shows how a mid-sized indie brand used community-led R&D to…
Guides & Resources
In 2025, archivists and records custodians face rising pressure to balance privacy with public memory. Navigating Right To Be Forgotten Requests Within…
Sound-off storytelling is now a necessity for brands and creators looking to optimize for silent viewing. Consumers increasingly watch video with the…
The latest new FTC updates for influencer disclosures are reshaping how creators and brands interact online. As digital marketing evolves, adhering to…
Exclusivity periods are critical clauses in many business agreements, especially in industries like publishing, tech, and retail. Understanding what is reasonable to…