Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Creating a brand podcast focused on industry trends and insights is a powerful way to establish thought leadership, foster trust,…
The Hero’s Journey as a Framework for Onboarding New Customers offers brands a transformative approach to guiding newcomers through unfamiliar…
Effective sales enablement starts with aligning your team’s efforts around the right content at the right time. A content calendar…
Mastering the art of writing powerful headlines that evoke emotion can dramatically boost your content’s reach and resonance. An emotionally-rich…
Creating a compelling brand story using customer testimonials is a proven strategy to build trust and captivate new audiences. In…
The power of a brand manifesto to define your company’s core beliefs goes far beyond clever slogans. A clear, authentic…
A high-converting B2C e-commerce product page can transform browsing visitors into loyal customers, driving growth in 2025’s competitive online space.…
The pillar-cluster model for building a resource hub on your website is fast becoming an essential SEO strategy in 2025.…
Looking to enhance your marketing strategy? Creating an explainer video for a service-based business can drive engagement, build trust, and…
The art of the creative brainstorm is evolving, especially for remote teams seeking to spark innovation from a distance. Harnessing…