Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Influencer testimonials and case study content creation have become pivotal in shaping consumer trust and driving conversions in 2025. Both…
Cross-platform content strategies for maximum reach are more vital than ever in 2025’s digital marketplace. Success means turning a single…
User-generated challenges and hashtag campaign creation are transforming digital marketing in 2025. Brands are unleashing creativity, sparking organic engagement, and…
Influencer gift guides and seasonal commerce content have become essential strategies for brands aiming to capture attention and boost sales…
Influencer product seeding is an essential marketing strategy in 2025, allowing brands to get their products directly into the hands…
Tutorial and how-to content with educational influencers have transformed online learning by combining expert instruction with approachable, real-world advice. This…
Influencer challenge campaigns have become a powerful marketing tool, helping brands create viral participation and organically grow their audience. As…
Behind-the-brand content is transforming the way brands connect with audiences, especially through strategic influencer partnerships. This approach brings authenticity and…
Influencer unboxing videos have emerged as a powerful tool for brands seeking to maximize first impression impact in the digital…
Series-based content is transforming how brands run episodic influencer campaigns, building sustained audience engagement and driving measurable results. As content…