Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Repurposing influencer testimonials into ads is a game-changing strategy to boost brand trust, engagement, and ROI. Leveraging genuine recommendations from…
Understanding how to build creator-led episodic campaigns is essential for brands aiming to boost engagement, drive sustained audience growth, and…
Instagram Reels storytelling formats for brands offer a dynamic way to captivate audiences and elevate brand presence in 2025. With…
Learning how to co-create products with influencers is a game-changing strategy for brands seeking rapid innovation and authentic engagement in…
YouTube Shorts unboxing experiences for creators are transforming how audiences discover and connect with products. In 2025, short-form unboxing videos…
Want to boost your brand’s ROI with influencer content in 2025? Designing influencer content that converts requires an understanding of…
As digital ecosystems rapidly evolve, understanding the creator content formats audiences trust most is essential for marketers and creators alike.…
Wondering how to repurpose influencer content into paid ads for maximum impact in 2025? Brands are unlocking authentic engagement and…
Learning how to build scroll-stopping influencer hooks can transform your campaigns and captivate your audience. In today’s competitive social media…
Building influencer content libraries for your brand is a strategic move that can radically improve your marketing effectiveness. When done…