Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Micro-interactions are subtle, momentary events within digital interfaces that significantly enhance user satisfaction and engagement. By focusing on these fine…
Customer journey maps are essential tools for understanding how your audience interacts with your brand from first touch to purchase…
Designing high-converting landing pages is crucial for digital marketers seeking to boost leads or sales. Effective landing pages align design,…
The power of a strong brand community to drive user-generated content is more vital in 2025 than ever before. Today’s…
Creating a brand mascot that can be used in gamification offers businesses a dynamic way to boost engagement and brand…
The art of the brand launch video that creates emotional resonance can transform your company’s debut into an unforgettable experience.…
Looking to stand out with bite-sized videos? Crafting a YouTube Shorts strategy focused on entertainment is your ticket to rapid…
The power of a strong brand tone of voice in customer support is often underestimated. Yet, it can transform routine…
Building a strong brand personality that attracts your ideal customer is essential in 2025’s crowded marketplace. This guide explores how…
The art of the brand refresh that respects your history is a nuanced balancing act for modern businesses. Companies must…