Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
The art of the customer interview that uncovers deeply held beliefs and motivations is a critical skill for modern businesses.…
Looking to craft a TikTok strategy for a professional services firm? With the rise of short-form video, TikTok offers new…
In today’s crowded market, the power of a strong brand tagline can make or break your brand’s recognition and appeal.…
A brand video that showcases your company’s values is a powerful tool to build trust and create an emotional connection…
The art of the brand story has become a critical differentiator in today’s crowded marketplace, giving companies the edge to…
Launching a LinkedIn company page that becomes the hub for your niche can boost your brand visibility, lead generation, and…
A strong brand promise is the foundation for customer trust, loyalty, and business growth in 2025. Crafting and consistently delivering…
Creating a brand photography style that is both consistent and evolving is crucial for businesses aiming to build recognition while…
In today’s saturated landscape, mastering the art of the elevator pitch for a D2C brand is the difference between being…
Creating a YouTube channel for a B2B technology brand is a strategic move for boosting visibility, generating leads, and establishing…