Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Want to create visual content that stands out? This guide to creating data-driven infographics that are easy to understand will…
A brand style guide is essential for ensuring consistent, professional communication across every touchpoint. Knowing how to create a brand…
The power of the metaphor in brand storytelling and copywriting shapes the way audiences connect with messages on an emotional…
Building a consistent and resonant brand voice that can be translated globally is crucial in today’s interconnected marketplace. Enterprises must…
Typography goes far beyond simple letter selection—it shapes consumer attitudes, trust, and engagement. The psychology of typography reveals how font…
A strong brand community can transform customers into loyal advocates, offering a unique competitive moat that’s difficult for competitors to…
Creating a brand mascot that can live across multiple platforms is a strategic move in today’s dynamic digital landscape. By…
The art of the brand launch video that generates buzz and excitement is more crucial than ever in 2025. An…
Looking to harness the explosive growth of YouTube Shorts? This guide to creating a YouTube Shorts strategy that drives views…
The power of a strong brand tone of voice in a crowded digital world cannot be underestimated. With vast content…