Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Live shopping events are rapidly transforming ecommerce by blending influencer-driven content with instant commerce capabilities. Brands, influencers, and consumers converge…
Behind-the-scenes content offers brands and creators a unique pathway to connect with their audiences. By revealing authentic moments, you invite…
Interactive content formats are transforming digital engagement, with polls, quizzes, and AR filters driving deeper connections and longer interactions. As…
User-generated content campaigns leverage your customers’ creativity to amplify brand visibility and build lasting trust. By turning satisfied buyers into…
Building employee advocacy programs alongside influencer campaigns amplifies brand reach, builds trust, and drives measurable results. Integrating both strategies harnesses…
A strong brand community offers a powerful way to create a competitive advantage in today’s rapidly shifting marketplace. By fostering…
A guide to creating a brand mascot that can be a spokesperson for your brand is essential in today’s competitive…
In 2025, mastering the art of the brand launch video can transform fledgling businesses into household names overnight. A compelling,…
Building a robust YouTube Shorts strategy can rapidly elevate your brand awareness and audience engagement in 2025. As Shorts dominate…
A strong brand tone of voice is essential for businesses seeking to stand out in today’s multi-channel world. As digital…