Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
The art of the brand story has become a critical differentiator in today’s crowded marketplace, giving companies the edge to…
Launching a LinkedIn company page that becomes the hub for your niche can boost your brand visibility, lead generation, and…
A strong brand promise is the foundation for customer trust, loyalty, and business growth in 2025. Crafting and consistently delivering…
Creating a brand photography style that is both consistent and evolving is crucial for businesses aiming to build recognition while…
In today’s saturated landscape, mastering the art of the elevator pitch for a D2C brand is the difference between being…
Creating a YouTube channel for a B2B technology brand is a strategic move for boosting visibility, generating leads, and establishing…
A strong mission statement is the backbone of every successful brand’s content strategy. By clarifying purpose, values, and vision, your…
A robust brand style guide for a B2B SaaS product is crucial for maintaining consistency and trust across every touchpoint.…
The art of the follow-up is critical for nurturing leads in a long B2B sales cycle. Businesses that master timely,…
Building a blog that is a key asset for your ABM strategy can dramatically enhance your ability to reach high-value…