Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Creating a blog for your business that drives traffic and leads is essential in today’s competitive digital landscape. With the…
The art of the follow-up is essential for nurturing leads in today’s competitive landscape. Done well, it builds trust, accelerates…
A strong brand identity is the engine behind business growth in 2025, powering customer trust and shaping perceptions. Branding is…
A brand kit is a crucial asset for any business looking to present a consistent, memorable image across all platforms.…
A strong company brand voice and tone guide is an essential tool for establishing trust and recognition in today’s competitive…
The art of storytelling in B2B marketing has emerged as a powerful way to build trust, engage audiences, and set…
The power of social proof shapes consumer decisions in today’s digital landscape, where trust is currency. Testimonials and reviews are…
A brand mascot can become your company’s most memorable ambassador, embodying values and sparking meaningful connections with your audience. In…
Mastering the art of the headline is crucial for standing out in today’s crowded online world. A compelling headline does…
A well-written white paper serves as an authoritative content asset to inform prospects, nurture trust, and drive high-quality leads. In…