Author: Ava Patterson
Ava Patterson
Ava is a San Francisco-based marketing tech writer with a decade of hands-on experience covering the latest in martech, automation, and AI-powered strategies for global brands. She previously led content at a SaaS startup and holds a degree in Computer Science from UCLA. When she's not writing about the latest AI trends and platforms, she's obsessed about automating her own life. She collects vintage tech gadgets and starts every morning with cold brew and three browser windows open.
In 2025, marketers don’t need a computer science degree to ship useful automations, landing pages, or internal tools. This review…
In 2025, using AI to analyze micro-expressions in consumer video interviews is moving from a niche technique to a practical…
Using AI To Analyze Micro-Expressions In Consumer Video Interviews is changing how insights teams understand emotion at scale in 2025.…
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Digital Rights Management tools for global video assets are now a core requirement for streaming platforms, studios, and enterprises distributing…