Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
The power of a strong brand culture to foster innovation is transforming organizations in 2025, enabling them to adapt, thrive,…
Creating a brand story that can be told visually is crucial for capturing attention and building lasting customer relationships in…
The art of the brand partnership that creates unexpected value lies in aligning missions, expanding audiences, and fostering innovation that…
Want to turn Instagram followers into loyal customers? Creating an Instagram strategy focused on shoppable posts can revolutionize your social…
In today’s saturated business landscape, the power of a strong brand mission to guide product development cannot be overstated. A…
Creating a brand voice that resonates across different cultures is essential for global success in 2025. As businesses expand internationally,…
The art of the customer interview that builds rapport and trust is critical for businesses seeking meaningful feedback and lasting…
Developing a TikTok strategy focused on user-generated content is essential for brands aiming to build trust, authenticity, and engagement in…
The power of a strong brand tagline that is action-oriented cannot be underestimated in 2025’s crowded marketplace. Action-driven taglines motivate…
The power of a strong brand tagline that is action-oriented goes beyond mere words—it drives engagement, shapes perception, and sparks…