Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Designing For Cognitive Load in B2B UI is no longer a “nice to have” in 2025: it is a revenue,…
Designing Content For The Zero-Click Search Environment is now a core skill for marketers and editors in 2025. Search results…
Designing For Haptic Engagement is changing how mobile products feel in 2025, turning taps into meaningful feedback that improves confidence,…
In 2025, founder-led marketing stands out when audiences sense a real person behind the brand. The Role Of Authentic Vulnerability…
The Science Of Scroll-Stopping Visuals: Analyzing Eye-Tracking Data is changing how brands design for attention in crowded feeds. In 2025,…
Short-form video now wins attention in seconds, not minutes. Using kinetic typography to enhance short-form video performance helps you land…
Serialized content turns occasional visitors into consistent readers by training attention through predictable value drops. In 2025, audiences are flooded…
In 2025, audiences rarely give one screen their full attention. They stream, scroll, chat, shop, and search at the same…
In 2025, audiences rarely watch, shop, or learn on one device. They scroll, scan, and compare while a primary screen…
Crafting Educational Content That Inspires Rather Than Lectures is the difference between learners who comply and learners who choose to…