Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
The art of the brand launch that generates both buzz and sustainable growth is what sets enduring companies apart in…
Building a vibrant online community is a powerful way to connect, learn, and lead in your area of expertise. A…
A strong brand purpose serves as the north star for any organization, providing clarity, motivation, and direction. Companies that align…
A strong brand purpose is the strategic foundation that connects your company’s mission to every aspect of its culture and…
Creating a brand voice that is human, authentic, and trustworthy is essential for connecting with today’s audiences. In 2025, customers…
Mastering the art of the brand experience is the ultimate differentiator in 2025’s competitive business landscape. An unforgettable and shareable…
Developing a Twitch strategy that engages and converts a niche audience is essential for streamers aiming to stand out in…
The power of a strong brand community to drive product innovation and growth has never been more evident. As businesses…
Are you aiming for consistent and memorable brand communications? Creating a brand guidelines document that is easy to understand and…
The art of the brand storyteller is the marketer’s secret weapon in 2025, transforming customer experiences into marketing gold. As…