Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
The art of the brand story is crucial for businesses aiming to connect emotionally with their audience in 2025. Mastering…
Creating a LinkedIn company page that is a hub for your industry can transform your business’s online presence and authority.…
A strong brand promise is at the heart of every successful company, forging trust and setting clear expectations for customers.…
Brand photography style can be the difference between a forgettable brand and one that inspires trust and connection. If you’re…
Crafting a brand photography style that is both aspirational and relatable is essential for connecting with modern consumers in 2025.…
The art of the elevator pitch for a complex B2B product has never been more critical. With decision-makers short on…
Launching a YouTube channel for a B2B brand is a powerful way to engage decision-makers, showcase solutions, and build industry…
A powerful mission statement can be a transformative tool for modern organizations seeking to compete in today’s talent-driven landscape. Crafting…
Building a recognizable SaaS product requires more than sleek features—it demands brand consistency and clarity. Creating a brand style guide…
The art of the follow-up is an essential strategy for nurturing leads through a long sales cycle. When prospects need…