Author: Eli Turner

Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Harnessing the right storytelling frameworks for influencer content that builds brand narrative can elevate your marketing results in 2025. Brands…
Live-stream shopping is revolutionizing e-commerce in 2025, drawing viewers who crave real-time engagement. The key to converting these viewers into…
Interactive reels have become a powerful tool for digital marketers aiming to boost engagement and increase saves. As we venture…
Live-stream shopping is revolutionizing the retail landscape, and using effective scripts is crucial for transforming viewers into buyers. Engaging with…
In the competitive world of e-commerce, live-stream shopping scripts are a powerful tool to turn passive viewers into active buyers.…