Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Launching a brand podcast that becomes a must-listen in your industry is one of the most powerful ways to build…
The hero’s journey as a framework for brand and customer storytelling has become a powerful strategy for businesses that want…
Building a content calendar for a global brand with multiple regions is an intricate task that demands expertise, strategy, and…
The art of writing a powerful call to action that drives conversions is essential for marketers and entrepreneurs looking to…
If you want your audience to remember your business and become loyal fans, you need a compelling brand story that…
The power of a brand manifesto to guide your company’s culture is immense. Serving as a North Star, a well-crafted…
A high-converting landing page for a B2B service can dramatically improve your lead generation and ROI. By optimizing each page…
Understanding the anatomy of a high-converting landing page for a B2B service is essential for maximizing lead generation and moving…
The pillar-cluster model is a proven content strategy that can help businesses and professionals establish authority and become true thought…
Creating an explainer video for a complex software product can be transformative for your business. Navigating intricate features and communicating…