Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Building a center of excellence in a global organization empowers teams, streamlines innovation, and ensures best practices flourish enterprise-wide. As…
Ensuring your marketing campaigns are compliant with the Americans with Disabilities Act (ADA) is critical to reaching a diverse audience…
The head of HR’s guide to building an employee advocacy program can transform your employer brand and engagement. In today’s…
Learning how to write a force majeure clause that covers platform outages and algorithm shifts is essential for businesses navigating…
Starting a talent development program for your up-and-coming creators can transform your organization’s creative impact and retention. By fostering growth…
Understanding child labor laws for brands working with family vloggers is vital in 2025, as online content creation increasingly features…
Partnering with food scientists and chefs on social media is a powerful strategy to bring credible, engaging culinary content to…
The legal difference between user-generated content and commissioned influencer assets is essential for marketers, creators, and brands to understand in…
Curious about how to structure a joint venture with an influencer to launch a new product? Leveraging influencer partnerships can…
Measuring the total economic impact of your influencer program requires a structured approach that goes far beyond vanity metrics. To…