Browsing: Strategy & Planning
Influencer marketing on a tight budget is not only possible, but is a smart strategy for brands that want results…
How To Use Influencers To Relaunch A Declining Brand is more relevant than ever, as brands face increasing competition and…
Many marketers are left wondering why most influencer briefs fail to deliver the results they expect from their campaigns. Crafting…
In uncertain economic times, brands must learn how to build a recession-proof influencer strategy to maintain relevance and growth. Using…
How to foster collaboration between marketing, product, and engineering for growth is the key to breaking down silos and accelerating…
Customer Effort Score (CES) is a vital metric for businesses seeking to improve satisfaction by reducing customer friction during interactions.…
Building effective sales funnels for e-commerce is critical in today’s competitive digital marketplace. A strategic, data-driven approach not only maximizes…
Understanding how to measure Average Revenue Per User (ARPU) gives businesses critical insight into customer value and profitability. This crucial…
Creating a prioritization framework for growth experiments is crucial for maximizing ROI and learning quickly in today’s fast-paced business environment.…
Measuring the impact of user experience improvements on conversions is essential for any business looking to grow in 2025. With…