Browsing: Strategy & Planning
Understanding how to use influencers to drive pre-saves and pre-orders for a launch can make an enormous difference in the…
Building a brand safety checklist for vetting potential creator partners is essential in today’s dynamic digital landscape. Working with creators…
Structuring a tiered affiliate payout based on customer lifetime value (CLV) can transform your partner program’s ROI and incentivize serious…
Brands invest heavily in marketing, but accurately assessing the influence of a campaign on brand search queries remains a challenge.…
Looking to strengthen your company’s brand from within? Learning how to build an internal influencer program with your own employees…
Learning how to use influencers to amplify your brand’s other marketing channels is a powerful strategy in 2025. The right…
Your brand’s affiliate program thrives when partners feel empowered and supported. Knowing how to create a self-service portal for your…
Understanding how to assess marketing spend is crucial in the digital age. Developing a framework for measuring the cost per…
Developing a persona for your brand that resonates with creators is critical for building authentic relationships and driving brand engagement.…
Are you looking for effective ways to boost loyalty program sign-ups? Using influencers to drive sign-ups for a loyalty program…