Author: Ava Patterson
Ava is a San Francisco-based marketing tech writer with a decade of hands-on experience covering the latest in martech, automation, and AI-powered strategies for global brands. She previously led content at a SaaS startup and holds a degree in Computer Science from UCLA. When she's not writing about the latest AI trends and platforms, she's obsessed about automating her own life. She collects vintage tech gadgets and starts every morning with cold brew and three browser windows open.
Customer support platforms with advanced AI and automation capabilities are transforming the way businesses interact with clients in 2025. From…
Using AI to analyze and optimize your website’s UX and information architecture can dramatically improve user satisfaction, retention, and conversion…
SEO tools for competitive analysis and keyword tracking are essential for outpacing rivals in the ever-evolving digital landscape of 2025.…
SEO tools for competitive analysis and keyword tracking have become essential for businesses seeking higher visibility and organic growth in…
Using AI to personalize your email campaigns based on user behavior is a game-changer for marketers looking to boost engagement…
Choosing the right project management tools for creative and marketing agencies is a game-changer for productivity and growth. Today’s tools…
Project management tools for creative and marketing agencies have rapidly evolved, powering modern agencies to scale workflows, boost collaboration, and…
Using AI to analyze customer support conversations for marketing and product insights empowers businesses in 2025 to decode the authentic…
Marketing automation platforms for e-commerce brands have revolutionized how online retailers engage, convert, and retain customers. By streamlining workflows and…
Marketing automation platforms for e-commerce brands have transformed how online retailers engage, convert, and retain customers. These robust tools simplify…