Author: Ava Patterson
Ava is a San Francisco-based marketing tech writer with a decade of hands-on experience covering the latest in martech, automation, and AI-powered strategies for global brands. She previously led content at a SaaS startup and holds a degree in Computer Science from UCLA. When she's not writing about the latest AI trends and platforms, she's obsessed about automating her own life. She collects vintage tech gadgets and starts every morning with cold brew and three browser windows open.
Sales enablement platforms and tools for marketers have become essential in today’s competitive business landscape. These solutions not only streamline…
Using AI to analyze and optimize your sales funnel is transforming how businesses drive conversions and maximize revenue in 2025.…
Account-Based Marketing is driving innovative results for B2B marketers, making the selection of the right ABM platform more crucial than…
Using AI to analyze and predict the effectiveness of your creative assets is transforming digital marketing strategies in 2025. By…
Using AI to analyze and predict the effectiveness of your creative assets can revolutionize the way brands and marketers optimize…
Social media listening and analytics tools for brands play a transformative role in shaping smart strategies and measuring success. As…
Using AI to personalize your landing pages for different ad campaigns can transform your digital marketing results. This strategy puts…
Influencer marketing platforms for enterprise brands have revolutionized how large organizations connect with target audiences and scale authentic engagement. Today’s…
Adopting AI to analyze and optimize your website for voice search is crucial in 2025 as smart speakers and digital…
Using AI to analyze and optimize your website for voice search can dramatically improve your visibility and user engagement in…