Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Writing Compelling Microcopy For Automated Agent-Driven Checkout is no longer a “nice to have” in 2025. As AI agents and…
In 2025, generative search surfaces answers, not just links, and brands win when their content is easy to quote, verify,…
Crafting Educational Content That Inspires Rather Than Lectures is the difference between learners who comply and learners who grow. In…
Using non-linear storytelling for interactive social media campaigns turns passive scrolling into active participation. Instead of one linear plot, audiences…
In 2025, attention is the scarcest resource in digital marketing. The science of scroll-stopping visuals: analyzing eye-tracking data shows exactly…
In 2025, product teams face a familiar challenge: explaining complex systems without drowning users in jargon. Using Motion Graphics To…
In 2025, audiences can spot polished founder storytelling from a mile away, and they reward leaders who communicate with clarity,…
In 2025, audiences reward founders who communicate like humans, not press releases. The Role Of Authentic Vulnerability In Founder-Led Content…
In 2025, more people split attention across a phone and a larger screen, expecting seamless continuity. Designing Content Specifically For…
In 2025, audiences reward brands that show up consistently, teach clearly, and prove expertise over time. The Power Of Serialized…