Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Building a consistent, authentic visual identity is now a non-negotiable for businesses. Learning how to create a brand photography style…
An elevator pitch can make or break your first impression. Mastering the art of the elevator pitch is essential for…
Launching a YouTube channel that provides value and builds authority is the most reliable way to stand out and grow…
A strong mission statement serves as the heartbeat of your business, fueling purpose and direction for your team. More than…
A brand style guide for your sales team is the foundation for consistency, credibility, and strong client relationships. When tailored…
Mastering the art of the follow-up is crucial when learning how to re-engage cold leads effectively. With modern buyers bombarded…
Establishing your brand as a category leader starts with a standout blog. Crafting a blog that demonstrates expertise, builds trust,…
In today’s hyper-competitive hiring landscape, the power of a strong brand identity in attracting top talent has never been more…
Building a compelling brand kit for your influencer and ambassador programs is crucial to ensure consistency, professionalism, and impactful messaging.…
The art of storytelling in B2B marketing has emerged as a powerful tool for building trust and credibility. By weaving…