Author: Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
The art of the brand story shapes how audiences perceive companies and decide whom to trust. Crafting a compelling narrative…
The power of a strong brand promise shapes how customers perceive and interact with your business. It’s the foundation for…
Branding matters in today’s crowded digital marketplace, and a well-crafted brand photography style guide is essential for consistent, authentic visuals.…
Starting a YouTube channel for your brand in 2025 is a powerful way to connect with audiences, build credibility, and…
The art of the elevator pitch has become essential in 2025’s fast-paced business landscape, enabling brands to concisely communicate their…
A strong mission statement sets your business apart in today’s crowded market by clearly defining your brand’s why. Not only…
A brand style guide for your social media channels ensures every post, comment, and campaign consistently reflects your brand identity.…
Creating a blog for your business that drives traffic and leads is essential in today’s competitive digital landscape. With the…
The art of the follow-up is essential for nurturing leads in today’s competitive landscape. Done well, it builds trust, accelerates…
A strong brand identity is the engine behind business growth in 2025, powering customer trust and shaping perceptions. Branding is…