Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
An elevator pitch can make or break your first impression. Mastering the art of the elevator pitch is essential for…
Launching a YouTube channel that provides value and builds authority is the most reliable way to stand out and grow…
A strong mission statement serves as the heartbeat of your business, fueling purpose and direction for your team. More than…
A brand style guide for your sales team is the foundation for consistency, credibility, and strong client relationships. When tailored…
Mastering the art of the follow-up is crucial when learning how to re-engage cold leads effectively. With modern buyers bombarded…
Establishing your brand as a category leader starts with a standout blog. Crafting a blog that demonstrates expertise, builds trust,…
In today’s hyper-competitive hiring landscape, the power of a strong brand identity in attracting top talent has never been more…
Building a compelling brand kit for your influencer and ambassador programs is crucial to ensure consistency, professionalism, and impactful messaging.…
The art of storytelling in B2B marketing has emerged as a powerful tool for building trust and credibility. By weaving…
A strong, recognizable brand voice is critical for building trust and connecting with your audience. Learning how to create a…