Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
A strong brand purpose can be the game-changer organizations need to attract Millennial and Gen Z talent in 2025. Companies…
Creating a brand voice that is inclusive and accessible is essential for businesses in 2025, as consumers increasingly value equity,…
The art of the brand experience that creates customer delight is an evolving imperative for businesses in 2025. Brands that…
A well-crafted Twitch strategy focused on brand integration can help businesses connect authentically with gaming audiences and bolster brand visibility.…
The power of a strong brand community to co-create products is changing how businesses innovate and engage. When brands invite…
Clear brand guidelines are crucial for co-marketing partnerships to ensure consistency and cohesion in all collaborative efforts. Creating a brand…
The art of the brand storyteller is more essential than ever in 2025, as businesses strive to stand out in…
Developing a Reddit strategy focused on answering questions can transform how brands, marketers, and thought leaders build authority in 2025.…
The power of a strong brand positioning lies in its ability to attract the right customers who resonate deeply with…
Out-of-home advertising remains one of the most powerful ways to capture audience attention. In today’s connected world, brands must thoughtfully…