Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
The Telephone Consumer Protection Act (TCPA) is at the core of SMS marketing consent regulations, and understanding how to comply…
The head of e-commerce’s guide to leveraging influencer marketing for sales is a vital resource in today’s competitive digital environment.…
Including a clear termination for convenience clause in a master service agreement is essential for managing business risks and maintaining…
Including a termination for convenience clause in a master service agreement (MSA) empowers both parties to end their contractual relationship…
Building a marketing operations function from the ground up is essential for organizations looking to scale and streamline their marketing…
Understanding music licensing for live events and in-store experiences is crucial for businesses and event organizers aiming to create memorable…
Looking to maximize attendance and engagement for your upcoming digital conference? Building the right playbook for using influencers to promote…
Using influencers to promote a B2B virtual event can supercharge registrations and engagement in 2025. However, success requires a strategic…
The digital world is expected to be accessible to all, making ADA compliance for your brand’s social media presence a…
Wondering how to structure a tiered loyalty program that drives customer retention? Leveraging a tiered system not only rewards your…