Browsing: Strategy & Planning
The positions of Head of Creator Operations and Head of Creator Partnerships have become increasingly vital within modern digital enterprises.…
Learning how to conduct a “pre-mortem” workshop can dramatically reduce risk and increase the odds of success for your next…
Establishing an internal review board for ethical campaign oversight is essential for organizations aiming to maintain integrity and public trust.…
The role of influencers in de-radicalization and counter-extremism efforts has become increasingly significant in 2025. As digital communities grow, influencers…
Corporate Digital Responsibility (CDR) for influencer marketing is more vital than ever in today’s online landscape. Businesses must ensure ethical…
Building an “Influencer Super PAC” for political advocacy and lobbying in 2025 can turn digital reach into genuine political impact.…
Digital diplomacy has transformed how nations build global relationships in 2025. By partnering with state-sponsored influencers, governments can shape public…
Digital diplomacy has rapidly evolved, making partnering with state-sponsored influencers a crucial strategy for brands, NGOs, and governments alike. Understanding…
Structuring “phantom equity” plans for key creator partners can align incentives, attract top talent, and drive business growth while preserving…
Influence arbitrage is rapidly changing the influencer marketing landscape, allowing brands and agencies to exploit rate inefficiencies across global creator…