Author: Ava Patterson
Ava Patterson
Ava is a San Francisco-based marketing tech writer with a decade of hands-on experience covering the latest in martech, automation, and AI-powered strategies for global brands. She previously led content at a SaaS startup and holds a degree in Computer Science from UCLA. When she's not writing about the latest AI trends and platforms, she's obsessed about automating her own life. She collects vintage tech gadgets and starts every morning with cold brew and three browser windows open.
Using AI to analyze and improve your website’s conversion rate is no longer reserved for tech giants—modern tools make advanced…
Customer support and help desk software has revolutionized how businesses interact with their audience, streamlining communication and boosting customer satisfaction.…
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To succeed in digital marketing, mastering SEO tools for keyword research and rank tracking is essential. These tools provide the…
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Using AI to identify and eliminate bias in your marketing campaigns is transforming how brands engage with diverse audiences in…
Customer Relationship Management (CRM) systems for small businesses have become essential for growth, organization, and long-term success. From streamlining customer…