Author: Ava Patterson
Ava is a San Francisco-based marketing tech writer with a decade of hands-on experience covering the latest in martech, automation, and AI-powered strategies for global brands. She previously led content at a SaaS startup and holds a degree in Computer Science from UCLA. When she's not writing about the latest AI trends and platforms, she's obsessed about automating her own life. She collects vintage tech gadgets and starts every morning with cold brew and three browser windows open.
Comparing Open Source Identity Resolution Providers is now a practical requirement for modern marketing teams that want accurate attribution, consistent…
In 2025, brands compete in seconds-long attention windows, where images carry more meaning than copy. AI For Analyzing The Visual…
In 2025, teams evaluating digital twin platforms for predictive product design testing want faster validation, fewer prototypes, and clearer risk…
In 2025, Automated Competitive Benchmarking Using Large Language Model Data is changing how growth teams track rivals, spot market shifts,…
In 2025, marketing teams want faster insight without replacing their stack. Evaluating predictive analytics extensions for standard marketing automation tools…
Using AI to identify churn patterns in community engagement data hubs has become a practical priority in 2025, as membership…
Comparing Middleware Solutions For Connecting MarTech Stacks To Internal ERPs is now a board-level concern because customer experiences depend on…
AI For Market Entry Modeling is changing how teams forecast what rivals will do when a new product, price, or…
Smart contract platforms for automated performance-based payouts let teams replace manual approvals with verifiable rules, on-chain proofs, and instant settlement.…
Using AI To Track The Linguistic Complexity Of High-Performing Sales Copy is becoming a practical advantage for teams that test…