Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
Designing For Dark Mode is no longer a visual trend; it is a usability decision shaped by perception, attention, and…
In 2025, attention is scarce, sound-off viewing is common, and brand messages must land in seconds. The Power Of Kinetic…
Designing Content For Foldable Devices And Multi-Surface Digital Screens is now a core skill for teams building modern web and…
In 2025, shoppers abandon carts for reasons that are rarely “random”: uncertainty, friction, and cognitive overload drive hesitation at the…
Designing Content Specifically For The Dual-Screen User Habit is now a practical requirement, not a trend. In 2025, people commonly…
In 2025, audiences reward brands that teach, prove, and show up consistently. Serialized video content does all three by turning…
Using Motion Graphics To Explain Complex Technical Software Features helps teams turn dense interfaces, workflows, and APIs into clear, memorable…
The Science Of Scroll-Stopping Visuals: Analyzing Eye-Tracking Data is changing how marketers, designers, and product teams earn attention in crowded…
In 2025, social feeds autoplay silently, attention is scarce, and most viewers decide in seconds whether to stop scrolling. Designing…
Crafting Educational Content That Inspires Action Without Preaching is harder than it sounds. Readers want guidance, not guilt; they want…