Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
A strong brand promise is at the heart of every successful company, forging trust and setting clear expectations for customers.…
Brand photography style can be the difference between a forgettable brand and one that inspires trust and connection. If you’re…
Crafting a brand photography style that is both aspirational and relatable is essential for connecting with modern consumers in 2025.…
The art of the elevator pitch for a complex B2B product has never been more critical. With decision-makers short on…
Launching a YouTube channel for a B2B brand is a powerful way to engage decision-makers, showcase solutions, and build industry…
A powerful mission statement can be a transformative tool for modern organizations seeking to compete in today’s talent-driven landscape. Crafting…
Building a recognizable SaaS product requires more than sleek features—it demands brand consistency and clarity. Creating a brand style guide…
The art of the follow-up is an essential strategy for nurturing leads through a long sales cycle. When prospects need…
Building a blog that supports your account-based marketing strategy is essential for modern B2B success. This approach ensures your content…
A strong brand identity system is indispensable in today’s multi-platform world, where consumers engage with brands across websites, apps, social…