Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
The power of serialized content is changing how brands earn attention in 2025, not by shouting louder but by showing…
Designing immersive brand experiences for wearables has moved from experimental to essential as smart glasses, rings, hearables, and sensor-rich clothing…
The science of sensory branding is reshaping digital experiences as brands learn to deliver emotion, memory, and trust through more…
Designing For Cognitive Load is now a competitive advantage in B2B, where buyers compare complex offerings under time pressure. The…
On mobile, every extra second and every unclear instruction reduces the odds that users finish what they started. The Power…
Designing For The “Screen-Fatigued” Consumer is no longer a niche UX concern in 2025—it’s a mainstream product requirement as people…
The Art Of Visual Storytelling In Augmented Reality Product Packaging is reshaping how brands explain value at the moment of…
In 2025, audiences scroll fast, skip ads, and reward brands that feel natural inside the moments they already value. Quiet…
In 2025, audiences tune out loud promos faster than ever, but they still notice well-timed details. Designing For “Quiet” Marketing:…
In 2025, digital communities shape how people learn, buy, and belong—and “status” often determines who gets heard. The psychology of…