Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Vermont’s 60-day notice-and-cure clock is reshaping creator affiliate data deals. Here’s how brands should renegotiate before enforcement hits.
A right-to-cure clause can save TikTok Shop merchant relationships from the August verification freeze — here’s how brands should draft one.
A practical blueprint for replacing spreadsheet chaos with a centralized creator performance dashboard that scales across hundreds of partnerships.
Cultural relevance now predicts distribution better than follower count — here’s how to build a framework around it.
A practical privacy-impact assessment template that helps brands catch data-protection risk in creator campaigns before content goes live.
Meta and TikTok now demand proof behind AI-generated ad claims — here’s how brands should audit creative before scaling campaigns.
Automated disclosure scanners catch missing #ad tags before publish, cutting FTC risk and manual review time across influencer programs.
LinkedIn’s anti-slop reporting button signals stricter paid partnership moderation. Here’s what B2B marketers must fix now.
TikTok Shop’s expanded IP verification freeze is trapping brands over paperwork mismatches — here’s how to contract around it.
Dubai’s top agencies treat creator production like manufacturing—here’s the repeatable infrastructure framework brands can steal for scaled programs.