Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
In 2025, growth-minded companies want senior marketing direction without the cost, delay, or risk of a full-time hire. Developing A…
Smart contracts are reshaping how creators sign, get paid, and license work across borders. Yet code-based agreements introduce new legal…
In 2025, many brands run marketing across regions, products, and business units that move fast but rarely move together. Building…
Understanding Transparency Laws In Programmatic Real-Time Ad Bidding is now a practical requirement for advertisers, publishers, and ad tech vendors…
In 2025, marketers must rewire measurement for privacy, platform shifts, and fragmented journeys. Developing A Strategic Blueprint For A Post-Cookie…
Navigating legal risks in user-generated AI content campaigns has become a practical business requirement in 2025, not a theoretical concern.…
In 2025, leaders face faster demand swings, tighter budgets, and sharper scrutiny from stakeholders. Brand elasticity in volatile markets explains…
In 2025, investors increasingly expect brand to show up in valuation, not just in marketing dashboards. This guide explains how…
In 2025, companies face a faster-moving rulebook for sustainability and ESG statements, shaped by securities regulators, consumer protection agencies, and…
Marketing budgets feel tight in 2025 because acquisition costs keep climbing while attention fragments across channels. The fastest way to…