Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Developing an effective marketing budget allocation model based on funnel stage enables businesses to optimize campaign spend and drive high-quality…
Structuring a master services agreement with a freelance network or platform is vital for businesses seeking reliable, flexible talent solutions.…
When working with a freelance network or platform, understanding how to structure a Master Services Agreement (MSA) is essential for…
A framework for measuring the ROI of a customer success program is no longer a luxury—it’s essential for SaaS and…
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Building a go-to-market strategy for launching in a new geographic region is essential for companies aiming to expand and succeed…
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A clear, comprehensive SLA for your marketing technology vendors ensures expectations are met and performance measured accurately. Knowing how to…
Creating a clear and effective Service Level Agreement (SLA) is crucial to optimizing your relationship with marketing technology vendors. The…
Building a referral program that incentivizes both the referrer and the referee can transform your business’s growth in 2025. A…