Author: Samantha Greene
Samantha Greene
Samantha is a Chicago-based market researcher with a knack for spotting the next big shift in digital culture before it hits mainstream. She’s contributed to major marketing publications, swears by sticky notes and never writes with anything but blue ink. Believes pineapple does belong on pizza.
The Death Of The Generalist Influencer is no longer a prediction in 2025; it is a platform, audience, and brand-side…
In 2025, brands compete on tiny screens where attention is scarce and differentiation is hard. The Future Of Haptic Marketing:…
The Future Of Haptic Marketing is moving fast as mobile experiences shift from visual-first to multi-sensory design. Touch feedback can…
The loneliness epidemic is no longer a private feeling tucked behind busy schedules; it is a measurable public-health and social…
The Evolution Of Social Commerce is reshaping how people buy online in 2025. Social platforms no longer serve only as…
The Evolution Of Social Commerce is reshaping how people buy online in 2025. Social platforms once functioned mainly as discovery…
In 2025, customer trust is a measurable business asset, yet identity systems often remain fragile, expensive, and risky. That’s why…
In 2025, consumers are trimming notifications, unsubscribing, and curating feeds, changing how advertising lands in the brain. The impact of…
The Shift From Attention Metrics To Narrative Resonance In 2026 is already reshaping how teams plan, publish, and prove impact…
The “vibe economy” is reshaping how people discover, judge, and buy luxury. In 2025, audiences don’t just compare features or…