Author: Samantha Greene
Samantha Greene
Samantha is a Chicago-based market researcher with a knack for spotting the next big shift in digital culture before it hits mainstream. She’s contributed to major marketing publications, swears by sticky notes and never writes with anything but blue ink. Believes pineapple does belong on pizza.
The Evolution Of Social Commerce From Simple Discovery To In-App Checkout has reshaped how people find, evaluate, and buy products…
In 2025, the loneliness epidemic is no longer a private struggle; it is a public health, workplace, and community challenge.…
In 2025, customer identity has become a board-level issue, and many teams are rethinking how they authenticate users, personalize experiences,…
In 2025, consumers are rewriting the rules of indulgence, choosing small, meaningful upgrades over big-ticket splurges. This shift is fueling…
In 2025, The Impact Of Spatial Computing On The Future Of Narrative Brand Content is no longer theoretical—it’s reshaping how…
In 2025, consumers are tired of endless notifications, cluttered feeds, and noisy marketing. The rise of digital minimalism is reshaping…
Algorithmic fatigue is reshaping how people watch, trust, and exit short-form video feeds in 2025. Users still enjoy fast entertainment,…
The Future Of Direct-To-Avatar Marketing In Immersive Virtual Environments is shifting from ad placement to lived experience. As people spend…
In 2025, audiences tune out ads faster than brands can produce them. Shadow Marketing is rising because people trust peers,…
The Impact Of Haptic Feedback Technology On Mobile Ad Engagement is reshaping how people notice, understand, and act on ads…