Author: Samantha Greene
Samantha Greene
Samantha is a Chicago-based market researcher with a knack for spotting the next big shift in digital culture before it hits mainstream. She’s contributed to major marketing publications, swears by sticky notes and never writes with anything but blue ink. Believes pineapple does belong on pizza.
The future of personalization promises tailored experiences for every individual, fueled by remarkable advancements in AI-driven automation. As businesses leverage…
The rise of the subscription economy is revolutionizing how consumers interact with brands, making long-term relationships and personalized experiences the…
The future of work is rapidly reshaping how companies interact and market to each other, causing B2B marketing strategies to…
The rise of the Chief Community Officer has transformed how organizations approach growth, innovation, and engagement. As businesses redefine relationships…
The impact of Web3 on the future of digital advertising is already reshaping how brands, agencies, and consumers connect online.…
The future of physical retail in a digital-first world is a subject of dynamic evolution and high relevance. As online…
The rise of the purpose-driven brand is reshaping how businesses connect with consumers, foster loyalty, and grow sustainably. Today’s audiences…
The impact of quantum computing on marketing and data analysis is set to redefine how businesses gain insights, optimize strategies,…
The rise of the Chief Listening Officer is rapidly reshaping brand strategy in 2025. As social conversations evolve and customer…
The rise of the Chief Listening Officer (CLO) marks a significant shift in brand strategy, as companies realize the vital…