Author: Samantha Greene
Samantha Greene
Samantha is a Chicago-based market researcher with a knack for spotting the next big shift in digital culture before it hits mainstream. She’s contributed to major marketing publications, swears by sticky notes and never writes with anything but blue ink. Believes pineapple does belong on pizza.
The rise of the gig economy has transformed how marketing agencies staff projects and deliver value to clients. Flexible freelance…
The future of customer experience (CX) is being shaped by rapid advances in AI and hyper-personalization. As consumers in 2025…
The rise of the composable enterprise is fundamentally shifting the design and performance of the modern MarTech stack. Organizations now…
The rise of the composable enterprise is transforming how marketers design, manage, and scale their marketing technology stack. By empowering…
The future of social media is transforming as decentralized and creator-owned platforms redefine how users connect, create, and earn online.…
The rise of the citizen data analyst in marketing is transforming how modern teams harness analytics to drive growth and…
The future of SEO in 2025 will be defined by how effectively websites integrate user experience signals into their strategies.…
The rise of the headless CMS is reshaping how brands approach omnichannel marketing, offering unprecedented flexibility and scalability in content…
The future of advertising is being reshaped by advances in virtual and augmented reality ads, transforming how brands interact with…
The low-code and no-code movement is fundamentally changing the MarTech industry, enabling marketers to build and integrate digital solutions with…