Browsing: Case Studies
In this case study, discover how a non-profit harnessed micro-influencers for a fundraising blitz that exceeded expectations. Using strategic partnerships,…
When a viral campaign with negative brand sentiment takes off, the consequences for businesses can be swift and damaging. Post-mortem…
Case Study: How Duolingo Uses Gamification in its Influencer Marketing explores the innovative ways Duolingo combines interactive game mechanics with…
The VanLife community on Instagram has exploded into a powerful niche marketing goldmine, capturing adventurous audiences and thriving on visual…
B2B SaaS companies are constantly innovating to boost sales-qualified leads. One powerful 2025 tactic: partnering with LinkedIn influencers to drive…
Launching a successful campaign that failed to drive sales is a marketer’s nightmare. Understanding the gap between campaign success metrics…
Notion has become a powerhouse in the productivity app market, with clever strategies that set it apart from the competition.…
Mastering hyper-local influencer strategy isn’t just for big brands. This case study on a local retailer’s approach to going “beyond…
Local retailers face stiff competition from big box stores, but a hyper-local influencer strategy can level the playing field. By…
The LEGO Group’s masterful use of Adult Fan of LEGO (AFOL) influencers is a standout case study in effective influencer…