Author: Ava Patterson
Ava is a San Francisco-based marketing tech writer with a decade of hands-on experience covering the latest in martech, automation, and AI-powered strategies for global brands. She previously led content at a SaaS startup and holds a degree in Computer Science from UCLA. When she's not writing about the latest AI trends and platforms, she's obsessed about automating her own life. She collects vintage tech gadgets and starts every morning with cold brew and three browser windows open.
In 2025, conversational search is reshaping how audiences discover answers across voice assistants, AI chat interfaces, and AI Overviews. AI-Powered…
Reviewing content governance platforms for regulated industries is no longer a “nice to have” in 2025. Regulatory scrutiny, AI-assisted publishing,…
Using AI For Real-Time Sentiment Mapping Across Global Feeds has moved from “nice-to-have” to operational necessity in 2025. Brands, public…
A Review Of Smart Contract Platforms For Automated Payouts helps product teams, finance leads, and developers choose the right blockchain…
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Global teams ship products faster when design work stays visible, editable, and governed across time zones. In 2025, the Best…
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In 2025, marketers face a measurement gap as sharing shifts to private channels like messaging apps, email, and closed communities.…
In 2025, long-term partnerships can outperform one-off campaigns, but they also carry a hidden risk: values misalignment that grows quietly…
Open source identity resolution providers are becoming a practical option for marketers who want better customer recognition without getting locked…