Author: Ava Patterson
Ava Patterson
Ava is a San Francisco-based marketing tech writer with a decade of hands-on experience covering the latest in martech, automation, and AI-powered strategies for global brands. She previously led content at a SaaS startup and holds a degree in Computer Science from UCLA. When she's not writing about the latest AI trends and platforms, she's obsessed about automating her own life. She collects vintage tech gadgets and starts every morning with cold brew and three browser windows open.
Choosing the right influencer platform with integrated image rights management is crucial for brands seeking security, efficiency, and compliance. As…
AI for frame-by-frame video analysis is rapidly redefining how brands ensure brand safety, moving beyond keyword filtering to provide nuanced,…
Dark social analytics tools are revolutionizing how marketers understand shares occurring in DMs and private groups—a largely invisible yet crucial…
Using AI to score and rank influencer inbound requests automatically is transforming how brands evaluate partnership opportunities. With inbound influencer…
Using AI to draft mutual non-disparagement clauses in contracts is revolutionizing the legal landscape in 2025. These smart tools save…
AI for content uniqueness detection is revolutionizing how brands and agencies evaluate influencer work. With the content landscape in 2025…
As the creator economy booms, many freelancers, YouTubers, and independent artists seek reliable creator health insurance and benefits platforms. Without…
Using AI to analyze comment sentiment for early crisis detection allows brands and organizations to assess risks before negative issues…
AI-powered content grading is transforming the way marketers and content creators measure alignment with a creative brief. This innovative approach…
Influencer-specific tax & accounting software has revolutionized financial management for digital creators, providing tailored solutions to common challenges. As influencer…