Author: Eli Turner

Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
In 2025, a robust brand identity system is essential for companies navigating the complexities of multi-platform engagement. As brands connect…
Establishing clear and consistent branding is critical—especially for your sales team. In this guide to creating a brand kit for…
The art of storytelling in data and analytics presentations elevates numbers from abstract figures to actionable insights. Today’s decision-makers are…
Creating a brand voice that can be used by chatbots and AI is essential in 2025, as more customer interactions…
The power of customer stories to build trust and credibility has never been more essential in today’s digital economy. Prospective…
Creating a brand mascot that can evolve with your brand is a smart investment in long-term identity and customer engagement.…
Mastering the art of writing headlines that are both creative and SEO-friendly is essential for capturing attention and improving search…
Writing a long-form blog post that ranks on Google is one of the most effective strategies to bring organic traffic…
In 2025’s saturated business environment, standing out is tougher than ever. An effective value proposition is now critical to success,…
Looking to connect with your audience on a deeper level? Launching a brand podcast can achieve just that—without sounding overly…