Author: Eli Turner
Eli Turner
Eli started out as a YouTube creator in college before moving to the agency world, where he’s built creative influencer campaigns for beauty, tech, and food brands. He’s all about thumb-stopping content and innovative collaborations between brands and creators. Addicted to iced coffee year-round, he has a running list of viral video ideas in his phone. Known for giving brutally honest feedback on creative pitches.
In 2025, premium shoppers don’t just compare specs and prices—they react to meaning, mood, and trust cues in milliseconds. The…
In 2025, audiences expect founders to be visible, specific, and human—not polished into sameness. The Role Of Authentic Vulnerability In…
Designing Immersive Experiences For Mixed Reality Brand Activations has moved from experimental to expected in 2025, as audiences demand participation,…
In 2025, audiences scroll through endless videos, alerts, and ads, yet their attention is not infinite. The Power Of Minimalist…
The Art Of The Cinematic Brand Story is reshaping how audiences experience brands in 2025. People skip ads, mute interruptions,…
In 2025, brands compete in feeds where visuals blur together and attention is scarce. Designing For Sensory Branding means using…
In 2025, brands compete on attention, trust, and memory across crowded screens. Designing For Sensory Branding means moving beyond visuals…
In 2025, attention is scarce and expectations are high: learners want clarity, credibility, and momentum in seconds. Crafting Narrative Arcs…
Creating low-stimulus content for the growing digital minimalist segment is no longer a niche tactic—it’s a direct response to how…
Writing Compelling Microcopy For Automated Agent-Driven Checkout is no longer a “nice to have” in 2025. As AI agents and…