Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
When drafting employment contracts, using a non-compete clause is essential to protect business interests without overreaching. Understanding how to structure…
Measuring the share of voice for your brand vs. competitors offers vital insights into your market presence and marketing effectiveness.…
Understanding how to comply with sponsored post disclosure guidelines on every platform is essential for creators and brands aiming to…
Developing a diversity, equity, and inclusion policy for your creator program is crucial for fostering innovation and building a trustworthy…
Understanding how to negotiate a content takedown clause in your influencer agreements is crucial for protecting your brand’s interests and…
The creator journey is evolving fast and mastering it has become essential for content creators aiming to thrive in 2025.…
The tiered commission structure for high-performing affiliate influencers empowers both brands and partners to maximize earnings and drive powerful growth.…
Understanding music licensing for podcasts and long-form YouTube content is essential for creators aiming to protect their work and monetize…
When selecting partners for your marketing strategy, knowing how to vet an influencer’s audience for bot activity and fake engagement…
Building a creator welcome kit that makes a lasting impression has never been more vital in 2025’s creator economy. As…