Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Expanding your brick-and-mortar business online opens new revenue streams and access to broader audiences, but success requires a sound marketing…
When you need high-quality visuals for your business, knowing how to negotiate a content licensing agreement with a stock media…
A robust framework for measuring the success of a channel partner and reseller program empowers businesses to scale, adapt, and…
Ensuring compliance with data sovereignty and localization laws when using cloud services has become a crucial challenge for businesses in…
Building a marketing team that is both diverse, equitable, and inclusive unlocks fresh perspectives and drives innovation. In 2025, organizations…
Creating a clear and effective employee advocacy and social media program policy is essential for organizations seeking to leverage their…
To excel in today’s competitive market, businesses must focus on developing a customer-centric product roadmap with their product and engineering…
The intricacies of “Made in” and country of origin labeling can make or break direct-to-consumer (D2C) brands in 2025. This…
Developing a marketing strategy for a B2B SaaS company targeting enterprise clients requires a blend of deep industry knowledge, proven…
Learning how to negotiate a sponsorship agreement for a podcast or YouTube channel can unlock vital income streams and foster…