Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Bundled UGC pricing splits FTC disclosure risk three ways — here’s how brands structure compliant language for each fee component.
Undocumented AI use in creator scripts is discoverable — here’s how brands build a defensible paper trail before the FTC comes asking.
A pre-launch legal checklist for TikTok Shop livestream selling in supplements and financial products, built for brand risk and compliance teams.
A pre-launch legal checklist for TikTok Shop livestream selling in supplements and financial products, built for brand risk teams.
When AI agents complete purchases autonomously, brands need FTC disclosure language built for machine-readable, creator-influenced product data.
Micro-creator rates are resetting hard — here’s how brands should renegotiate rate cards before the next planning cycle locks in old assumptions.
A due-diligence checklist for brands vetting Divine-Ray-style live-product crypto platforms before signing creator partnership deals.
A practical compliance audit template for multi-language UGC campaigns, mapping disclosure rules market by market to cut regulatory risk.
A practical decision framework for choosing between in-house UGC production and specialized agencies, based on volume, risk, and speed.
A practical framework for balancing UGC volume, platform mix, and paid amplification budget without blowing your content supply chain apart.