Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A Customer Advisory Board program is only as powerful as your ability to measure its real impact. Knowing what works…
Complying with franchise laws and regulations in your advertising and marketing is essential for legal protection and business success. As…
Building a marketing team that is both customer-focused and commercially-minded is crucial in 2025’s hyper-competitive landscape. Companies must bridge empathy…
A clear and effective reseller and channel partner agreement is critical for establishing successful partnerships and driving revenue growth. By…
Building a robust customer education program that increases customer success is essential for companies aiming to boost loyalty, reduce churn,…
Developing a customer education program that increases customer success is crucial for building lasting customer relationships and reducing churn. In…
Understanding your consumer rights and a brand’s legal and ethical responsibilities is crucial in today’s marketplace. This knowledge empowers you…
Building a solid marketing strategy for a subscription box brand is crucial in today’s competitive e-commerce landscape. From defining your…
Learning how to negotiate a joint venture agreement to co-develop a new product can be the key to unlocking innovation…
Measuring the ROI of a public relations and earned media program is no longer optional in the data-driven landscape of…